Meet Our Team
For over 35 years, the Toronto Fashion Incubator management team has been instrumental in helping emerging designers grow into recognized and successful brands.
TFI Board Directors & Officers
Daniel Fiorio
Founder
Salon Daniel and Hairdressers for Peace and Love Foundation
Founded by Daniel Fiorio, Hairdressers for Love & Peace Foundation is dedicated to supporting mental health awareness and underserved charities and hospitals. In its inaugural year, the Foundation partnered with CAMH to advocate for mental health. Moving forward, its mission extends to collaborating with various organizations, amplifying diverse causes.
Salon Daniel is located in the heart of Yorkville where Daniel has curated a unique space featuring Toronto’s most talented hairstylists. Its spectrum of talent is vast, however the team is unified through one common philosophy: wellbeing through beauty.
Julianne Jones
Digital Transformation Executive
Julianne Jones is a visionary leader who excels in transforming underperforming software and technology organizations, consistently delivering results and unlocking scalable value creation. She has a proven track record for leading large, complex portfolios, coaching senior executives and delivering transformative results.
Known for her relational intelligence, she builds strong, productive relationships, earning the respect of peers, clients and teams. A sought-after speaker and technology transformation expert, she has addressed audiences of up to 16,000, sharing insights on digital transformation, leadership and operational excellence.
In addition to her corporate leadership, Julianne is dedicated to education and mentorship, serving as a visiting lecturer at the Schulich School of Business at York University and adjunct faculty at the Wisconsin School of Business.
Susan Langdon C.M.
Executive Director/ CEO
Toronto Fashion Incubator
Susan is a Toronto-born, third-generation Canadian, who was made a Member of the Order of Canada for positively impacting Canada's culture and economy. In 1994, Langdon was appointed to TFI as the first racialized woman to hold a leadership role in the Canadian fashion industry.
Throughout her career as a fashion entrepreneur, Susan has received much acclaim, including the Fashion Canada Award, Concours Design Award, City of Toronto Industry Achievement Award, Toronto Metropolitan University Alumni Award of Distinction, International Woolmark Award of Distinction, The JoAnna Townsend International Export Award, Icons of Empowerment Award and Fashion Group International’s Fashion Visionary Award.
Shelli Oh
Creative Director and Designer
Shelli Oh Clothing
Shelli Oh is an Indonesian–Canadian designer of high-end luxury womenswear and menswear collections, created to inspire joy and a touch of whimsy by enticing the senses and evoking enchantment through design. The collections imagine elaborate ‘tactile landscapes’ with hand-sewn details, rich textures and jewelled trims that elevate the pieces beyond just clothing, creating an ethereal, wearable art experience.
Shelli is an alumnus of Toronto Metropolitan University and since her debut collection in the fall of 1997, she has been acclaimed by critics as the womenswear designer synonymous with the words precious, feminine and ethereal. Over the years, the collection's delicate charm and signature prettiness has touched the hearts of women across North America.